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FirstGear

Turn your idea into a REAL business concept, fast.

Craft a business concept you’re confident customers will pay for and build the startup of your dreams.

WE KNOW! You have ideas that you want to pursue but you don’t know how. You’re stuck, unsure, and scared of what will happen if you take a chance on your dreams.

We also know: You have what it takes to be your own boss.

First… the bad news: You can’t make money with just an idea. Actually, you can’t go ANYWHERE with just an idea.

But.. here’s the good news: We’ve made you a path forward. FirstGear will help you turn your idea into a real business concept. You’ll get a solid understanding about your customers, competition, and position in the market. You’ll leave ready to make your idea happen.

And now...the best news: You don’t need a degree to learn this stuff. We've been through it all, and are still experiencing frustration. We filtered through the insane amount of info we learned from our 4-year entrepreneurship degree to teach what matters. Our course is BS free. You won’t spend your time learning theory. Instead, you’ll jump into the races and take action. We’re giving you key points that every entrepreneur needs to know.

Spoiler alert: you won’t learn this in school



Build Your Business Foundation

  • Turn your passions into profit and start a business you love
  • Discover lucrative business opportunities
  • Create a REAL business concept customers want

Follow Value-Packed Lessons

  • 6 learning modules to spur your startup
  • 12 video and written manuals
  • 11 foolproof guides, cheatsheets, and actionable tools




What You’re About to Discover

  • The FIVE traits every successful entrepreneur must have (and common traits that HOLD back even the brightest entrepreneurs)
  • The SIX simple steps to launch and grow your idea
  • How to turn your passions into profits, and avoid the dreaded 9-5
  • Create multiple ideas for a viable business (or perfect an idea you already have).
  • Figure out exactly who your target market is and where your customers are.
  • How to do market research FAST & understand the in’s and out’s on your target market.
  • Create your Customer Profile: The perfect tool to identify your perfect customer
  • Discover your market position (and how to stand out in that market).
  • How to deliver the most value to your customers
  • How to use crowdfunding to get market validation & feedback from REAL customers.
  • Create your Idea Blueprint: A super-effective way to piece together all aspects of your business




Course Breakdown

Module 1: Basics of how entrepreneurship works

Lesson 1: Do’s and Don’ts to be a Rockstar Entrepreneur

Lesson 2: Characteristics of Successful Entrepreneurs

Lesson 3: The Difference Between Opportunities & Ideas

Lesson 4: Customer Pains: Needs vs Wants

Lesson 5: 6 Step Entrepreneurship Process

Lesson 6: Language of Crowdfunding (work on!)

Lesson 7: Momentum Matters


Module 2: Passion

Lesson 1: Why Passion Matters

Lesson 2: Using your Passion to Find Business Opportunities

Lesson 3: Dangers of Passion, Common Biases, and How to Avoid Them

Lesson 4: Your Passion Profile


Module 3: Opportunity

Lesson 1: How Venture Concepts Emerge

Lesson 2: How to Find REAL Opportunities

Lesson 3: Opportunity Finder Hack: The Action Blueprint

Lesson 4: Opportunity Finder Hack: Pain List


Module 4: Polish Idea

Lesson 1: Analyzing your Opportunity

Lesson 2: Market Research

Lesson 3: Crafting the Perfect Idea


Module 5: Market

Lesson 1: Focusing on Delivering Value

Lesson 2: Defining Your Target Market

Lesson 3: Macro-Level Market Analysis

Lesson 4: Micro-Level Market Analysis

Lesson 5: Creating Your Customer Profile

Lesson 6: Good vs Bad Value Propositions

Lesson 7: Your Value Proposition


Module 6: Competition/Send-off

Lesson 1: Your Market Position

Lesson 2: Competitive Analysis & Competitive Matrix

Lesson 3: Putting the Pieces Together: The Idea Blueprint




But don’t just take our word for it...

“It explains concepts in layman terms... I found the course very helpful.” - Vy N.

“[Spur Startup] has been an integral champion in getting our startup on its feet.” - Ashton K.

“I never felt unsure or discouraged about continuing because SPURstartup was there every step of the way! Also, their encouragement and advice helped my idea evolve further as aspects I hadn’t thought of were brought to light.” - Tram-Anh L.




About Spur Startup

Hi, we’re Maggie and Jon, and we believe that anyone can be an entrepreneur.

Since both of us can remember, we’ve wanted to start our own company. We always dreamed of being our own boss, building teams of smart people, and changing the world. But as college students, there are a lot of factors that get in the way: discouraging people who’ve told us to get a “real job,” not knowing the right steps to take to build a company, and, of course, mega-huge fear of failure!

But not giving ourselves a chance to launch our startup was even scarier - what if we never tried? What if we missed our chance on a great idea? What if we got stuck in a corporate job under fluorescent lights and always regretted not following our dreams?

That’s the exact reason why we started Spur Startup.

Spur Startup is an education, resource, and crowdfunding platform for the entire startup process. Here, you can raise money for every stage of your startup journey and transform an idea into your dream business.


Your Instructor


Maggie Barton
Maggie Barton

Maggie is the Co-Founder of SPURstartup


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!